GWA Foundation Docs

The Great Western Wrestling Alliance (GWA) is a thrilling fusion of rugged 1970s North American culture and high-octane drama, where larger-than-life characters clash in a spectacular showcase of athleticism and storytelling. Merging the raw, untamed spirit of the North American West with the gritty intensity of Territorial-era professional wrestling, the GWA creates a vibrant, dust-kicked spectacle. Every match feels like a showdown at high noon, crafting an electrifying battleground where heroes and villains battle for glory in epic showdowns.

Mission Statement

The Great Western Wrestling Alliance (GWA) revolutionizes entertainment by merging the gritty intensity of classic Territorial-era professional wrestling with the larger-than-life theatrical landscapes of the North American West. We deliver a multi-platform experience that blends traditional techniques with cutting-edge technologies, offering escapism, inspiration, and emotional catharsis through immersive storytelling. By fostering a passionate community and preserving the magic of wrestling, GWA creates a thrilling, high-stakes environment where heroes and villains clash in epic showdowns, captivating audiences with a unique blend of nostalgia, humor, and justice-driven narratives. Our mission is to ignite imaginations and forge deeper connections to the dynamic world of professional wrestling, creating an unforgettable experience that resonates with fans across generations.

Long-Term Goals

1. Build a Dedicated and Engaged Community of 10,000 Subscribers:

   Cultivate a strong, supportive community of fans by providing consistent, high-quality content that attracts and retains at least 10,000 subscribers across digital platforms, including streaming services, social media, and official GWA channels. Encourage interaction, discussion, and shared experiences through social media, live events, and online forums.

2. Create Multi-Platform Resonant Stories:

   Develop and tell stories that deeply resonate with audiences across various formats, including TV series, movies, comics, books, and video games, encouraging them to share and retell these narratives within their communities.

3. Prioritize Entertainment Innovation:

   Maintain a focus on creating content driven by a genuine passion for entertainment, ensuring that innovation in storytelling and performance is at the heart of every project, leveraging new technologies and trends.

4. Develop a Charitable Revenue Model:

   Establish a revenue model that directs a portion of proceeds to real-life non-profit organizations, focusing on charitable causes that GWA wrestlers would have supported in real life.

5. Create a Co-Creative Process with Fans:

   Develop opportunities for fans to participate in the storytelling process, allowing them to feel like an integral part of the GWA universe. Utilize interactive platforms, social media polls, and fan submissions to incorporate their ideas and feedback into storylines and character development.

Principles

1. Positive Role Models:

   Present characters that serve as positive role models, reflecting values such as integrity, resilience, and compassion. Depict these role models realistically, including their stumbles and failures, to show that overcoming adversity is part of their journey and to inspire audiences through their genuine, relatable experiences.

2. Authenticity and Intentional Nostalgia in Storytelling:

   Ensure that every story and character feels authentic, with genuine emotions and relatable experiences that resonate with audiences across different entertainment formats. Intentionally harness the power of nostalgia to evoke fond memories and emotional connections without becoming maudlin, striking a balance that honors the past while creating fresh, exciting content.

3. Complex and Multi-Dimensional Characters:

   Develop multi-layered characters with depth and complexity, allowing for rich storytelling and character arcs that reflect real-life diversity and struggles, emphasizing that every story matters and deserves to be told.

4. Inclusive and Accurate Representation:

   Prioritize representation in all aspects of storytelling, ensuring that different cultures, identities, and backgrounds are respectfully and accurately portrayed. Aim to create content that meets the Bechdel Test, showcasing meaningful interactions between female characters that are not centered around male characters, applicable to all formats.

5. Creative Integrity:

   Value the creative vision and integrity of the artists involved in the project, allowing their perspectives to shape the content authentically, even if it challenges audience expectations, ensuring artistic freedom across different media. Share insights and learnings about the creative process with the audience, fostering a deeper appreciation and understanding of the artistry involved.

Content Strategy

1. Television, Streaming, and Script Development:

   Develop serialized TV shows and exclusive streaming content to engage viewers with ongoing storylines and character development. Write scripts for feature films that explore major story arcs and character origins, laying the groundwork for future cinematic production while providing a solid foundation for the GWA universe.

2. Comics, Books, and Printed Media:

   Publish comics, novels, and other printed media that delve deeper into the GWA lore, offering fans additional layers of story and character background.

3. Interactive Media and Web Publishing:

   Create video games and interactive experiences that allow fans to engage directly with the GWA universe, making choices and experiencing the action firsthand. Build a robust web publishing framework to regularly release written content, including articles, short stories, character profiles, and serialized narratives, supporting consistent engagement with the audience and showcasing the depth and breadth of the GWA universe.

4. Live Events:

   Host live wrestling events and immersive theater experiences, providing fans with a communal and interactive way to experience GWA storytelling. These events will also include open forums and workshops where fans can learn the techniques used to bring the GWA to life, sharing knowledge and fostering creativity within the community.

5. Merchandising:

   Develop a line of GWA merchandise, including action figures, clothing, posters, and collectible items that feature popular wrestlers and iconic moments from GWA storylines. This not only serves as an additional revenue stream but also helps in building brand loyalty and providing fans with tangible connections to the GWA universe.